Abbys

Abby’s was a new entrant in the already crowded fast food market catering to a young audience with an offbeat menu - think butter chicken rolls, syrian beef fry sliders, chettinad homemade wafers. With such a quirky menu, we couldn’t let our marketing fall short - and we didn’t. Apart from it’s eye-catching branding, we created a host of exciting, memorable and quirky GIFs, videos and static content for Abby’s social media page. We created engaging content and used influencer marketing to drive trials. The numbers speak for themselves, making Abby’s the taste of the town.