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The TNQ Tech wave lines animating on black.

TNQ Tech

Rebranding TNQ Tech for its next chapter in scholarly publishing and AI-led content technology.

Branding · Copywriting · UI/UX

THE CONTEXT

WHAT WE DID

TNQ Tech’s capabilities were advancing, but its brand was still telling an older story. It needed to reflect a more sophisticated technology business and make sense of an expanding product portfolio.

We used the wave in the identity as a connecting idea across the brand’s offerings. It creates continuity for TNQ Tech while giving individual products room to be distinct.

INDUSTRY

ENGAGEMENT

Scholarly publishing technology

Branding, Copywriting, UI/UX

TNQ Tech: signage
The TNQ Tech wave lines animating on black.
The TNQ Tech website on screen.
The TNQ Tech wave lines animating on black.
TNQ Tech: visitingcard square 2 2
TNQ Tech: brochure 1
TNQ Tech: iD CARD
TNQ Tech brand work
TNQ Tech brand work
TNQ Tech: edit 1
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
TNQ Tech: team

THE IDENTITY

The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.
The TNQ Tech wave lines animating on black.

THE SYSTEM

TNQ Tech: coasters
TNQ Tech pattern swatches.
TNQ Tech sub-brand lockups built from the wave.
TNQ Tech sub-brand lockups built from the wave.
TNQ Tech sub-brand lockups built from the wave.
TNQ Tech sub-brand lockups built from the wave.
TNQ Tech sub-brand lockups built from the wave.
TNQ Tech: textures
The TNQ Tech wave lines animating on black.

DIGITAL

TNQ Tech blog imagery.

As the technology changes and the portfolio grows, the relationship between the products remains clear. That was the job of the identity.

Fingerprints Creative worked on branding, copywriting and UI/UX for TNQ Tech, a scholarly publishing technology company expanding into AI-led content technology. Its changing capabilities called for a brand that could also make sense of an expanding product portfolio. The wave in the identity connects those offerings, establishing a clear relationship between TNQ Tech and its individual products.

NEXT PROJECT

ALL WORK